Niko Herzeg Marketing

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next time you blame others for the state of adland..

July 14th, 2011 · 1 Comment

One magazine;
Four advertisers;
Different agencies;
Same category.

No convention was harmed during the making of any of these campaigns.

Tags: branding · communication · planning · strategy

1 response so far ↓

  • 1 peggy // Jul 14, 2011 at 8:27 pm

    awesome to see them placed next to each other. they are all the same!

    except they arent. neither in price nor product/-quality… pandora lets you ‘design’ your own jewellery (to a more or lesser extent depending on country as far as i figured). also think its the most expensive even thought the ad doesnt really look it does it… apart from that — how this can all look similar … hilarious.

    couldnt figure the brand on the bottom right out… looks like an advertorial to me… even more bland if so.

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