Niko Herzeg Marketing

Niko Herzeg Marketing header image 4

Entries Tagged as 'storytelling'

Imagine…

September 13th, 2009 · 1 Comment

This song always gets me with the same reaction: Why is it not longer? Why did he not finish it? Before I know it, I start making up stuff and the song becomes quite epic in my mind.
Leaving some stuff blank, to be filled in by the imagination of people within a context set up [...]

[Read more →]

Tags: branding · business · communication · frame · marketing · music · presentation · storytelling

Lessons from the corner

August 31st, 2009 · No Comments

What is progress? What do statistics tell us? How do we measure what we are doing? How to come to terms with the fact that there are no easy answers and that we are most likely telling and selling stuf that “could easily of changed by now”?
If you have the time, please take 40 minutes [...]

[Read more →]

Tags: frame · hall of fame · planning · storytelling

note to self: the art of storytelling

November 11th, 2008 · No Comments

For sale: baby shoes, never used.
Ernest Hemingway

[Read more →]

Tags: marketing · planning · post-it · storytelling