Niko Herzeg Marketing

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Entries Tagged as 'innovation'

Murray Gell-Mann: ideas on creative ideas

October 13th, 2009 · No Comments

Murray Gell-Mann, leading scientist and all round Big Brain on creativity.

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Tags: innovation · marketing · planning · presentation · random

the root of all magic is reality

August 27th, 2009 · No Comments

Imagine this:
The 1980 NBA finale, the deciding game and your best player, Kareem Abdul Jabbar, out. The way you used to play, build around a system that had served you well, is broken.
What do you do?
We know what head coach Paul Westphal did.

Same choices are presented to us every day. With our expectations about business [...]

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Tags: frame · innovation · marketing

what we can learn from pick up artists

July 20th, 2009 · No Comments

Seeing as I am based in Holland, I thought it time to write a bit in Dutch, and for a Dutch blog.

As of today I will be blogging for Molblog, one of Holland’s most read blogs about marketing.

My first piece of writing is here, but since some of you may not be fluent in Dutch, [...]

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Tags: business · innovation · marketing · planning