Niko Herzeg Marketing

call it cheezy, call it easy, but I admit this clip moves me

Can’t wait for the album to drop…

have good one..

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So here is one from real life actually that got shot down.
One of my targets, in my official capacity, for next year is to help Sales increase revenue (somehow it seems that’s always a target). So to achieve that here is what I proposed.
Cut the target and budget meetings down from once a month to [...]

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A comment I made about breaking the competition sparked the above quote from Matthew 25:40 in my head, given by Senator Obama at mr Warren’s debate last week. That in turn lead me to think back to a comment made on the blog I commented on.
“Droga5 had the chance to lift the norm of [...]

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So there is a lot of music talent out there. Youtube has produced some stars (?). Everybody is a virtual platform that can act like a label and produce and distribute music, jadajadajada..
But on the other side we have the record label. They ain’t going nowhere soon.
And the guys hurting the most are the A&R [...]

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Just a quick post on an even quicker idea.
What with all the user generated content, 2.0, participation of the peoples going on in the world I have an idea:
What if we create the WCEF: World Championship of Everything (u like) Federation.
U got an activity, hybrid of old stuff or something u do with friends: [...]

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Basically all briefs can be boiled down into achieving two goals:
business goal and comms goal.
On the business goal side it’s about one of three ( or a mix of the three):

get new customers
retain current customers
get more out of current customers

On the comms goal side it’s about one of two:

create a “I knew there was a [...]

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A little concept (kinda candid camera meets talk show meets gonzo porn) I have been playing with and can’t quite make work yet..
Here it is:
You get a host and you make him put on a t-shirt. On it he has a word. Just one word. Say, Halliburton or Tibet or Abortion. that’s it. And he [...]

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Today the Guca Sabor, aka the best fucking festival in the world, begins.

For those with any knowlegde of Eastern Europen music, know this is the highlight of the year…

For those who don’ t know, now you know..

I’ll take that Pepsi test with any festival, so bring it on if you think you can hang

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